![]() ![]() You are up to find quick keyboard shortcuts for the most frequently used options, such as levels or curves. All brushes along with the other tools are fully configured. The advantage is to have layers and masks for deeper photo editing. There is a large collection of additional tools for image editing - but they are not as powerful as Photoshop has. Layers and Masks for Advanced Photo Editing The possibility of importing pics directly from Facebook is also allowed, that really saves time.Īfter uploading the photo, you will be provided with a complete photo editing interface in the Photoshop manner. Moreover, Pixlr Pro allows you to get the photo from a URL or create a new project from beginning. If you do not look closely, I am sure most people will easily confuse Pixlr with Photoshop. If you are well acquainted with Photoshop, the first time you run Pixlr you will find that their interface and menu options are the same. If so, score one for the activist investors who invaded the Autodesk Board of Directors a couple of years ago.If you are well acquainted with Photoshop, the first time you run Pixlr you will find that their interface and menu options are the same. It appears Autodesk is retreating from consumer-class products and returning to its roots as a vendor of tools for professionals. We wonder if it is the same business model transition that replaced perpetual licenses with subscriptions, or if another business model transition has started. But now a senior director - not a senior VP or a C-level executive - says the sale of its photo editing suite is part of an ongoing business model transition. The Autodesk of 1997, 2007, and 2016 routinely consolidated products or terminated products, but it never sold products. ![]() Some of them have become stars (like ReCap/ReMake 3D scanning for modeling), and others have remained niche (like Pixlr). We were pleased to find in 123RF a partner who is committed to supporting the Pixlr community and investing in ongoing enhancements to the product.” What do we think?įormer CEO Carl Bass often bragged how much the company was learning by buying a wide variety of small technologies. Thomas Herrmann, Autodesk senior director for digital arts adds, “Autodesk has decided to focus development resources on our core product portfolio. Autodesk claims that the Pixlr user base grew “twenty-fold” during its tenure as owner.Īn Autodesk representative said that the sale was part of an ongoing business model transition. Founded in 2008, Pixlr offers a suite of cloud-based image tools and utilities such as photo editing tool Pixlr Editor, Pixlr Express, Pixlr iOS/Android App and Pixlr-O-Matic. The statement adds that 123RF’s in-house production team of over 200 will begin working “to expand the Pixlr content library as a value add to its users, ensuring Pixlr communities will continue to have access to new tools and content.”Īutodesk acquired Pixlr in 2011, when it went through a phase of buying up a wide variety of consumer graphics tools heavily skewed toward cloud and mobile. In a statement announcing the acquisition, Inmagine Group says its goal is to build a “holistic creative ecosystem that makes great design accessible to all.” It plans to use Pixlr as the foundation of a new photo editing service. It is especially popular with Android and Chromebook users. Pixlr is a portfolio of image editing and curating tools designed for cloud and mobile use. It also signals Autodesk has launched a business model transition. The acquisition gives Inmagine Group a reach of approximately 50 million monthly users. Terms of the transaction were not disclosed. It is routine for Autodesk to consolidate products or terminate them, but sell?Īutodesk has sold Pixlr, its cloud/mobile photo editor, to 123RF, a photo/video service bureau and division of Inmagine Group. ![]()
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